Elise Michel

Agency expert in Advertising, Media Planning.

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(12 reviews)
Elise Michel

About Elise Michel

This agency has already been claimed by its owner

Description
  • Elise Michel gathers audience data of affluent market segments from over 140 countries. These segments are known for being fond of high-end goods, private and personal services, and high-quality products.

    Elise Michel's services enables an organization to very efficiently - even automatically - reach their entire affluent customer base, both locally and internationally.

    Elise Michel owns the largest and fastest growing affluent consumer database. The Elise Michel audience dataset consists entirely of consolidated customer profiles. Not a random collection of sources and documents. Elise Michel pro-actively identifies & researches known affluent and high-net-worth segments around the world. All our data is respectful of the customer's privacy and in line with GDPR regulations.

    Elise Michel's data is collected, reviewed, and tested. Key trends and media choices are summarized in a neatly organized format for each of our clients.

    For new business inquiries, Contact :

    Charles David
    charles@elisemichel.com

    Our Website : www.elisemichel.com

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(12 reviews)

Location

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Languages

fr
en

Social Media

Services offered

We are active in different sectors

Advertising
  • Elise Michel's advertising services focus on affluent audiences, around the world. We are the media specialist for companies that create high quality products & services. Our analysts research and combine the data of the major advertising and intelligence networks (Facebook, Google, Quantcast, LinkedIn) to create the Elise Michel audience. Our audience data regroups 9.5million affluent consumers, categorized by their interest, demographics, and behavior. Our service consists in putting your products in contact with our affluent market audience, using the internet medias. Elise Michel gives you access to its database of affluent household around the world : high-net worth, business owners and top executives, influencers and artists. Get in touch with us to discuss how we can put your products in contact with our affluent audiences.
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Media Planning
  • Elise Michel is the media specialist for companies that create high quality products & services. Our analysts research and combine the data of the major advertising and intelligence networks (Facebook, Google, Quantcast, LinkedIn) to create the Elise Michel audience. Our audience data regroups 12 million affluent consumers, categorized by their interest, demographics, and behavior. Our service consists in putting your products in contact with our affluent market audience, using the internet medias : Social Media, search engines, websites, and news outlet. While planning your campaign, we will answer the following questions : How many of the available market can be reached through the internet? On which media should the advertisements be placed? How frequently should the advertisement be shown ? How much of your budget should be invested in each medium? Your media plan will call for a unique combination of reach and frequency based on your objectives. Most customers only act after multiple exposures to your products, which requires a higher frequency. This is especially necessary if you want to generate leads, sales and customer loyalty and also if you want to teach consumers about the features of a product. It could take several impressions and views.
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Interested by our service? Contact us now!

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A few metrics about the agency

2

Services

12

Reviews

5

Works

9

Team members

Previous Works

Check the latest works made for our clients
5 work(s) uploaded
The new Bentley Continental GT - Reaching the UAE

The new Bentley Continental GT - Reaching the UAE

February 2019
February 2019

The new Bentley Continental GT - Reaching the UAE

With a completely new 6.0 litre, twin-turbocharged W12 engine, a step-change in technology and a truly stunning design language, the new Continental GT is unmatched in its class. This Bentley GT coupé is the quintessential grand tourer – phenomenally powerful, beautifully designed and exquisitely crafted

 

Advertising
Media Planning
Lacoste - Save our Planet

Lacoste - Save our Planet

February 2019
February 2019

Lacoste - Save our Planet

Few brands benefit from such a famous logo. This is why Lacoste decided to turn this icon into a megaphone drawing public attention to threatened animals in the wild. An initiative that appeared natural to a brand showcasing a crocodile and which had already been involved in the “Save your Logo” program a few years ago.

To make it happen, Lacost partnered with the International Union for Conservation of Nature (IUCN) which has been the global authority on the status of the natural world and the measures needed to safeguard it for the past 70 years.

Our objective besides financial support for the association was to raise awareness and give visibility to their Save our Species programme in order to support their action on the ground.

Media Planning
Advertising
Air France - France is in the air

Air France - France is in the air

February 2019
February 2019

Air France - France is in the air

“France Is in the Air” is not just about advertising, it’s a business idea that has been deployed at all touch points, transforming AirFrance into a cultural brand.

Advertising
Media Planning
Piaget presents a new film starring talented Chine

Piaget presents a new film starring talented Chine

February 2019
February 2019

Piaget presents a new film starring talented Chine

Since its foundation in 1874, Piaget has been cultivating a spirit of luxury while emphasising its creativity, attention to detail and fully integrated watchmaking and jewellery expertise.

Elise Michel had the pleasure of working with Piaget on a couple of campaigns. This campaign was to promote their new film, starring talented Chinese actor Hu Ge. The target audience was high-net worth individuals and business owners, with a high interest in horlogerie.

RESULTS
  • 80,000 views for the new film

  • +1,600 people have shown interest in Piaget during the campaign

  • +15% awareness within the high-net worth audiences

Media Planning
Advertising
Baby Dior's Affluent audience campaign in the UAE

Baby Dior's Affluent audience campaign in the UAE

January 2019
January 2019

Baby Dior's Affluent audience campaign in the UAE

Advertising
Media Planning

Clients’ reviews

Check the latest reviews from our clients

12 review(s) posted

Total ratings

4.5/5
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    4/5

    Samantha Matteo  a month ago

    Senior Director of Marketing at LYSSÉ Apparel & Fashion

    Elise Michel helped us with our media planning for LYSSÉ's New York shop. We worked with Elise Michel on a couple of campaigns, reaching a total of over 250,000 people with more than 1 million impressions. Elise Michel's staff understands the important of frequency in advertising, which is rare nowadays. They understood we need to show our products to the same people multiple times to get the best results. The quality of work actually exceeded my expectations. For an agency with no retainers and commitment, they are exceeding in both their service quality and their expertise. Elise Michel's team is friendly and transparent. They were responsive and accessible both before and during the project. It was a pleasure working with you, we will be back for our next campaign.

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    5/5

    Laura Perez  a month ago

    Vice President Communications at Mövenpick Hotels & Resorts

    We worked with Elise Michel to advertise our Hotel to business owners and business executives. I liked the way they work, where we provide our materials and they handle the distribution aspect. We have worked with Elise Michel on social media advertising, online TV, YouTube, and Googles ads. Very good communication and execution.

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    5/5

    Marine Deshaynes  a month ago

    Marketing and Communications Manager at Ramada Hotel - Downtown Dubai

    I'm am very satisfied with the work we are doing with Elise Michel. They are a great addition to our media planning, and it feels great to work with a specialist in premium audience segments. Our campaigns are advertising both the hotel and our F&B outlets to business travelers of the GCC region. Elise Michel actually even managed to target their assistants and secretaries, making the audience penetration even stronger. I'm satisfied with their work, my account manager is very friendly and responds to my messages very quickly. We usually communicate via email, but I have sent the occasional whatsapp message and always got quick responses. Overall I am happy with their service, and will keep using Elise Michel for our promotions to business executives.

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    5/5

    Elena Salman  a month ago

    Marketing Manager at Sofitel Hotels & Resorts

    We have the pleasure of working with Elise Michel on our social media promotion. We are running continuous campaigns targeting business executives and business owners in the Gulf and North Africa regions. Currently, we are using Elise Michel's services on social media platforms. I am satisfied with their work, we are in continuous communication and they meet my expectations in terms of expertise and deliverables. Any changes I request are done in just a few minutes, sometimes even on week-ends. I also appreciate the team's honesty, they clearly care about their customers and do not try to push services or campaigns which would not benefit our company. Really happy so far.

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    3/5

    Anna Astman  a month ago

    Yoga Instructor at - Self Employed

    I worked with Elise Michel to attract more Yoga and Pilates customers in my city. Overall it was a good experience, and it's important to be always in front of the eyes of the customers. Elise Michel was helpful (I don't know much about advertising) and not pushy, they accepted my small budget and did the best they could. I only did one campaign, but it's a continuous one and I'm not planning to stop. Only improvement I could think of : they should be more less strict with they payment rule (they only accept payment in advance). I'm happy I made this choice, I recommend it to anyone looking to be visible in higher end markets.

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    4/5

    Diana Mulderyte  a month ago

    Marketing Manager at Piaget

    We are using Elise Michel as our specialized media partner for our campaigns. It feels great working with a company specialized in high-end markets and affluent audiences. It sometimes feels like the only meaningful promotional efforts are done via Elise Michel and that's a good feeling. I wish they would work with other markets, more generalized, so we could use their services for different requirements. Elise Michel's staff is very responsive and always happy to help. They are also passionate by art, horlogerie and jewelry (at least the people I've spoken to), so they are genuinely excited to run our advertisements. I also like their reports, they are a bit minimalist but they contain the information I need. The quality and speed of the work is always on point. Great job to you guys.

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    5/5

    Elmira Piretto  a month ago

    Marketing Manager at Harry Winston

    I've had the pleasure to work with Elise Michel to support our marketing efforts since May 2017. I'm very happy with the work we're doing, they really complement our advertising strategy. They have very good insights in segmenting our target market for each product and promotion. We have done over 20 campaigns with them. We do a campaign per product to keep things simpler. Communication is really good, we talk via email or LinkedIn chat. My account manager is responsive and polite. I also appreciate his honestly when it comes to the results of the media campaigns. He does not try to exaggerate results or justify mistakes, and he does not hesitate to investigate when we run into problems. I'm very happy to be working with Elise Michel, they are a great addition to any high-end product marketing mix.

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    3/5

    Samir Hamdane  a month ago

    Owner at Buddha Bar

    We had the pleasure to work with Elise Michel to promote Buddha Bar to high-profile travelers from the United-Kingdom. It took me a second to understand what their service consisted in, then I realized it is a gold mine. We ran a total of 6 campaigns with varying budgets, I would say we had a 60% success rate. Some of our advertisements did not stick and I believe one campaign was too short. To be fair, Elise Michel didn't make the advertisements, they simply distributed them, but I would have appreciated more feedback and advice from my account manager. Our campaign was live in 2 days. I liked their constant communication and keeping me up to date with the results as they were happening. They did not wait until the end of the campaign to communicate the results, I could follow how things were going on a day to day basis. My account manager is responsive, even on week-ends. I really appreciate how hard working and passionate he is, kudos to him. Overall a good service, we will keep using Elise Michel for our future projects.

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    4/5

    Dorian Graham  a month ago

    Director Of Business Development at Aurum Interior Design

    We worked with Elise Michel to support our business development efforts in the GCC. We used their audience data, targeting specific job titles and business owners in our customer's industries. Communication was good, and the service was executed as promised. Our first advertisement did not do very well, so we tried another video and then got more interesting results. It took about 7 days for our campaign to launch, and we kept it running for 4 months. We will be likely to plan another campaign for spring with Elise Michel. Our budget was small, we wanted to test the service. We will be likely to increase the media spending with Elise Michel and reduce the spending with order less specialized medias for our future marketing. Overall a good service, I recommend Elise Michel for businesses who need specialized media services.

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    4/5

    Pierrette Tanner  a month ago

    Director at Château de Montsoreau- Museum of Contemporary Art

    Excuse my English, I am French. Our museum works with contemporary artists and help develop their cultural projects. I am in charge of the communication strategy, and got approached by Elise Michel. Their team is passionate about contemporary art (their Instagram account is dedicated to art, which I thought is a nice touch for an agency), so I decided to give their service a try. I understood they focus on high end audience, but they expanded their audience to target less affluent art lovers too, this was very nice of them. We observed very good results from their promotion, they really delivered a lot of visibility for our museum. Our website and social media accounts were very active, and we had some calls from foreign visitors too. The service has a high price, but they were very accommodation with our small budget. I am sure they could focus on big companies budget, but they were very happy to work with our museum. I appreciate that. We communicated by email, they responded fast and always with details. Elise Michel also came to me spontaneously to give me news on how the promotion was performing, I really liked their communication. Very good service, I just hope the price will be lower in the future.

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    4/5

    Sylvain Collin  a month ago

    Owner at The DSL Collection

    We went to Elise Michel to promote our contemporary Chinese art collection to affluent market of Paris 16eme arrondissement and 8eme arrondissement. Our private collection represents 200 of the leading Chinese avant-guard artists. I decided to try Elise Michel's service for 1 of our represented artist to start with. Results were satisfactory, we did notice a higher activity on our website and social media platforms. Elise Michel's service is good for companies who already have their collection figured out and simply need to promote it in the media. I don't think this service would work for a startup figuring themselves out. Communication was great, the best I've encountered so far. I had my account manager on Linkedin and he answered in minutes most of the times. He also sent me updates on how things were going regularly, I really saw he was excited about promoting our collection. It took 5 days to launch the promotion, after that most changes were done a few minutes after I sent a message. I appreciated the flexibility they have on budgeting. Most media companies have arbitrary minimum spend and retainers, I liked that we were able to reduce or increase our budget month to month, whenever we wanted. The quality of work and delivery was good, I'm happy with Elise Michel.

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    5/5

    Cyrile Thiaud  a month ago

    Expert Consultant agréé en Bijouterie Antique du Bassin Méditerranéen at Aurum Antiquum

    We worked with Elise Michel for their media service, in order to market our high-end products to premium market audiences. The quality of work exceeded our expectations, they are responsive, fast and reactive. Any changes are done within minutes, it feels good to see a company who actually does their job in a efficient manner. Elise Michel did overdeliver slightly on the promised impressions, but they did mention that there is a margin of error in reaching affluent markets so they overdeliver to make sure their promise is kept. Everything was done on time, and Elise Michel accepts all budgets. We were able to throw small campaigns for a few hundreds or euros and big media campaigns for tens of thousands of euros with no difficulties and always the same level of service. They are responsive, and we have our account manager on whatsapp to make things easier.

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