BrandAlert

Agency expert in Public Relations (PR), Copywriting.

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BrandAlert

About BrandAlert

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Description
  • I am an independent consultant offering senior marketing communications counsel to clients who want to make better use of their marketing investment. 

    I have been the MD of three marcomms agencies and now offer that experience in three ways:

    1. Working alone, providing senior counsel on communications strategy

    2. I can work with trusted agency partners to provide a virtual agency service

    3. I can work with clients' existing agencies to manage their services in order to provide greater focus and efficiency.

    My particular expertise is in PR led, integrated communications and I have won multiple awards for campaigns aimed at winning over the public in situations where there is a policy or political element.

    I have done work for global businesses and SMEs, each can be equally rewarding. I am more than happy to travel nationally or internationally for assignments and providing the work is interesting, I can be flexible about rates for different kinds of outputs.

    If you are looking for an agency to do 'business as usual' work then I'm probably not right for you. If on the other hand you have a communications challenge that could be addressed in a number of ways and need real experience and unbiased advice to solve it, then I would be delighted to discuss it in confidence.

     

Awards or Nominations
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Chartered Institute of PR - Excellence
2009
Best Large Consumer Campaign
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Public Relations Consultants Association
2010
Best Public Affairs Campaign
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CIPR Pride Awards
2010
Best Integrated Campaign
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Location

Show address

Languages

en

Social Media

Services offered

We are active in different sectors

Public Relations (PR)
  • I have been the MD of 3 Public Relations businesses, most recently the brands business of Burson-Marsteller in the UK. PR services include: Messaging strategy Crisis and issues Product launches Thought leadership Media relations Integration of off-line and digital earned media
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Copywriting
  • All forms of long form copy Brochure work Feature length articles Web copy
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Previous Works

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2 work(s) uploaded
Industry study into best practice in Social Media

Industry study into best practice in Social Media

February 2017
February 2017

Industry study into best practice in Social Media

The first ever study into the use of social media by the shopping centre industry, conducted for the British Council of Shopping Centres, combined with the writing of a best practice guide for using social media.

Working in partnership with a market research agency to conduct shopper surveys and workshops with centre managers, together with desk research.

Branding & Positioning
Creation of an insights capability for a PR agency

Creation of an insights capability for a PR agency

February 2017
February 2017

Creation of an insights capability for a PR agency

Ongoing work to develop the skills of a team of consultants on asking smarter questions of clients and deploying digital/data insights to inform creative work. 

Public Relations (PR)
Innovation

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